EPA helps enterprises maximize e-business trust
EPA represents a new approach to privacy that helps organizations understand
how privacy impacts business processes. Using object-oriented methods, EPA maps
privacy parties, rules, and data to new or existing business processes and gives
organizations powerful privacy management controls based on consumer preferences,
privacy best practices, and business requirements.
Audit services help organizations evaluate regulatory compliance and develop
corporate privacy policies. EPA services are designed to build privacy polices
from the bottom up, based on an analysis of business processes. EPA is a business
transformation service, because customer data sits at the heart of every enterprise,
and privacy impacts everything an organization does with customer data.
EPA was designed to be built into Line of Business or Customer Centric business
applications, enterprise architectures, and management strategies. EPA services
help organizations minimize the risks of inadvertent privacy disclosures by
showing them exactly where the Personally Identifiable Information (PII) is
in their enterprise and how to effectively install privacy controls. It's like
enterprise plumbing, when there is a leak you want to know exactly where it
is in the system so you can immediately turn off the right tap and start cleaning
up the spill.
EPA also helps organizations maximize e-business trust. E-business requires
consumers to give up far more information about themselves to complete a transaction.
The information is given through an impersonal medium and business is often
conducted with organizations unknown and far away. Online trust is a process
that starts with effective data privacy and security, but relies on organizational
openness, transparency and communication.
A unique aspect of EPA is that it provides an analysis of privacy in the context
of real business processes by stripping privacy down to its most essential form
of actors, rules and data. This is accomplished via object modeling techniques
that compile a picture of privacy flows where obligations, risks and opportunities
can be clearly identified. This analysis also provides clear linkage to identify
which privacy enhancing technologies are appropriate and provides the raw data
necessary to customize technology implementations.
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